Express yourself with the latest trends in foodservice

Today it's all about controlling food costs, increasing margins, increasing the average check and driving traffic. In the challenging economy and market we all face today, having something different and popular that breaks up the menu monotony makes all the difference to your customers. With some of these great ideas, adapted to your unique operation, you can offer patrons new reasons to come back again and again.

American "melting pot" of food

Global flavors have been an ongoing trend on American menus for over a decade. With today's ethnically diverse families, for many diners, there's not much that's foreign anymore. To add appealing uniqueness to your menu, focus on one of the top five flavor combinations, like sweet and savory,¹ with Kellogg's recipe for Spicy Asian Duck with Pineapple-Mango Salsa.

Hot trends

What are the latest culinary expressions that have caught the attention of chefs? Here are just a few:

All-day breakfast is big

Breakfast is no longer a before noon craving. These days, patrons look for breakfast-style fare all day long. With 74% of patrons agreeing a combination of ingredients, seasoning and sauces is the most appealing way to impart flavors,¹ you can make breakfast a "main event" by using surprising and unique ingredients, like an omelet egg roll topped with jalapeno-white cheddar country gravy.

Snacks help operators snag sales from busy patrons

With many people not able or willing to sit down for a meal, snacks are becoming a great way to help boost sales and drive traffic during non-peak hours. Snacks can rack up incremental sales when you consider 32% of consumers are willing to pay $3-$4 or more for a snack, compared to 24% in 2007.²

Nostalgic foods offer comfort

Comfort foods are taking center stage for patrons looking for flavors that remind them of happy times. From foods that taste "like grandma made" them, to contemporary traditional options that put culinary twists on classic favorites, to ethnic foods sold by street vendors,¹ patrons are seeking out comfort foods in a variety of ways.

Kellogg has the recipes that keep you on trend

Capturing the momentum of these hot trends is easily accomplished with a variety of Kellogg’s® products and the culinary solutions you’ll find on this site. Here are just a few, but feel free to experiment to create the newest trend!
Spicy Southwest Breakfast Omelet Egg Rolls
Spicy Asian Duck with Pineapple-Mango Salsa
Cherry Pie Parfait

1 Technomic 2009 Flavor Study
2 Technomic 2010 Snacking Occasion Consumer Report